JOLA JOLAMA
Ally Fresh and Udulele Unveil "Jola Jolama": A Spiritual and Afro-Futuristic Musical Journey
Nairobi, Kenya — 14th March 2025 — Kenyan music powerhouses Ally Fresh and Udulele have joined forces to release "Jola Jolama," a transformative sonic and visual experience that blends ancestral rhythms with an Afro-futuristic vision. More than just a song, "Jola Jolama" is a spiritual odyssey, channelling themes of self-discovery, divine connection, and empowerment through music and dance.
Jola Jolama Cover Art
Rooted in traditional Luo sounds yet infused with contemporary electronic and Afro-fusion beats, "Jola Jolama" (translated as "I Go Within") is an anthem of introspection and transcendence. The song’s pulsating rhythm, layered chants, and hypnotic melody transport listeners into a realm where the past meets the future, bridging ancestral wisdom with modern-day self-awakening.
The track's groove draws inspiration from the rhythmic energy of 3 Step and Chakacha, fusing East African coastal dance traditions with a modern percussive bounce. This combination creates a hypnotic, high-energy pulse that moves effortlessly between deep spiritual chants and electrifying dance moments.
Jola Jolama is the first glimpse into Ally Fresh’s forthcoming EP, Swakacha, which is set to be released later this year. Swakacha will delve deeper into electronic dance music, showcasing a vibrant and immersive soundscape that pushes boundaries.
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ABOUT ALLY FRESH
“Merchant of deep, infectious and rhythmic African grooves with a feel-good factor.” That’s how Kenyan DJ Ally Fresh describes himself. A neo-afro deejay on an adventure to explore the African sound landscape and chart the continent’s musical multiculturalism and diversity. You could say he is like a sound cartographer who maps paths for those who are seeking to discover the authentic tunes of the motherland.
ABOUT UDULELE
John Udulele is an afroeclectic, folk singer-songwriter whose evolution as a musician has been steeped in Benga culture. An avid experimentalist he is co-founder of the bengatronics collective, an outfit that is blending the Benga sound with EDM - Electronic Dance Music. This self-effacing, soft-spoken music man is now pushing a new project that is dear to his heart. He labels this genre as Soulful Benga. A sound that aptly describes him as an artist and mirrors him as an individual.
